Process
Our Ad Agency clients get the benefit of an award winning creative group and a highly experienced strategic marketing team. We help you create the foundation for a solid marketing plan, create it, produce it, then research and execute media buys to get you the most effective marketing campaign possible. But it all starts with the process.
A goal without a plan is just a wish.
Research
No two businesses are exactly alike. We start by carrying out marketing research and documenting the unique needs of your business and your customers. We ask the right questions to insure the right strategy to help you compete in a crowded marketplace. We also have existing research from several markets for clients like Plumbing, financial and HVAC talk tat can be leveraged to help you develop the best strategic marketing plan.
Strategy
We formulate a marketing strategy to help develop your company’s USP (Unique Selling Proposition). We help you to tell your customers who you are and why you matter to them. We work with you to not only tell your story, but sell your story in a way that’s unique, entertaining, and engaging for your customers. We also develop a brand strategy as well as media strategy, helping you choose the most effective media for your business goals and budget.
Planning
With clear goals in mind we create a plan of attack. We can help you get your message to the right audience, in the right place, at the right time. We have the relationships to get you the best possible media buy rates in the targeted market. Each campaign will have measurable, achievable goals to help you see the results and Return on Investment.
Execution
Unlike most agencies, we have a project management team and our own creative team in-house! We don't farm out your radio commercials. WE produce them. We also own a successful jingle company- the jingle lab, and have partnered with some of the best graphic designers, animators, TV advertising company, web designers, and film teams to create TV commercials advertising, TV ads, graphics, animation, google ad campaigns, and other content that peak a customer’s interest and generate leads.